Meet the Founder

Founder-led, mission-driven. Atoofah Gierdien brings deep classroom insight, research discipline and a stubborn belief that every South African learner can move forward with confidence. That's the work she leads at adaptED.

Founder-led, mission-driven.

adaptED combines deep classroom insight, research discipline, and responsible AI — with a founder-led team united by one focus: building technology that serves South African learners first.

Atoofah Gierdien

Chief Executive Officer

Supported by Industry Experience

Behind our founder is an advisory group of experienced leaders across education, psychometrics, human performance, artificial intelligence, technology, research and entrepreneurship.

Our advisors provide strategic guidance, challenge our assumptions and help us navigate the academic, technical and operational decisions involved in building learning technology for young people.

They help us build with greater rigour, accountability and long-term perspective.

Built With Educators, Not Around Them

We believe the strongest learning technology is shaped by the people closest to the learner.

Our approach is to work alongside teachers, curriculum and subject specialists, school leaders, parents and learners throughout the development of adaptED. Their experience helps us test our assumptions, strengthen our content and ensure that our technology responds to real educational needs.

adaptED is designed to support educators and strengthen their ability to help every learner. It is not designed to replace them.

Partner With Us

Help shape the future of personalised learning in South Africa.

We are inviting schools to participate in private pilots, provide structured feedback and help us build technology that works in real classrooms.